“…it’s the smart and mischievous love-child of an Adventure series and a Reality show…” - Steve Handley, Head of Reality & Entertainment, Channel 4

A bold new format for the age of instant gratification, twelve strangers are dropped in the heart of a remote wilderness where an epic cash prize awaits. To keep the money, all they have to do is carry it across the finish line—without spending it. But that’s easier said than done. As their grueling 18-day trek unfolds—and as hunger and exhaustion set in—these road-weary adventurers come across some of the most tantalizing creature comforts on Earth, all offered at the world’s most exorbitant prices. And every time someone caves, there’s that much less for everyone to share.

Amid moral dilemmas, peer pressure, and extreme temptation, Tempting Fortune is a daring social experiment that features the ultimate test in willpower and self-restraint.

Season 1: Voltage TV for Channel 4 (UK) and Roku (North America)

Season 2: Voltage TV and GroupM Motion Entertainment for Channel 4 (UK)

Awards

2024 Venice TV Awards, Reality TV winner

2023 Content Innovation Awards, Reality Show of the Year winner

2023 Rose d’Or Awards, Competition Reality nominee

2023 C21 International Format Awards, Best Competition Reality Format nominee